Super Bock & Antù - Lisbon
For Super Bock, Portugal’s leading beer brand, we developed a full-scale cultural campaign in partnership with Antù Restaurants. The project extended far beyond a traditional production. We conceived and executed a complete creative ecosystem spanning social film, short-form content, photography, apparel development, influencer activations and a launch event experience. The objective was to translate brand heritage into contemporary cultural relevance, bridging hospitality, fashion and digital storytelling.
Client
Super Bock & Antù Restaurants
Service
Creative Direction
Executive Production
Photo & Video Production
Social Content
Brand Activation
Apparel Development
Influencer Strategy
Year
2024
Location
Lisbon, Portugal.
The campaign positioned Super Bock within a new cultural context, merging hospitality, fashion and social media into one cohesive brand expression. From content production to apparel and live activation, every touchpoint was designed to reinforce brand equity, generate visibility and expand audience connection beyond traditional advertising formats.
